Basic Brand Kit - Sumi Studio

Basic Brand Kit

Regular price $299.00
Unit price per
Everything you need: get the building blocks for your big idea in under ~2 weeks. Keep scrolling to learn more about how it works and what this Kit includes.

The essentials you need to build brand loyalty.

This foundational Brand Package is designed to lay the groundwork for your success, offering the initial components that will help your business feel cohesive, differentiated, and polished. Get everything you need to get started with this simple suite, rooted in a strategic positioning statement that you can build upon.

What's included?

  1. Positioning statement: This is the summary of who your brand is, from which all the other work is built. It is the encapsulation of what you want your customer to walk away feeling when they encounter you, and all other brand elements should ladder up to this.
  2. Logo & Logomark Design: A custom logo that reflects your brand's personality, made with versatility in mind.
  3. Color Palette: A thoughtfully curated color scheme that captures the essence of your brand.
  4. Typography Guide: A suite of fonts that will help your brand's voice speak even louder.
  5. Brand imagery: This is a mood board of textures, places, things, etc., to establish the vibe and act as a reference for your future marketing and design work.

Basic Brand Kit Examples

It's your brand in an easy one-page guide.

How it works:

  • Step 1: Buy your brand kit. Make sure you opt in to our emails so you don't miss your intake form.

    Step 2: You'll receive an email upon ordering with a link to the Brand Kit Intake Form—PLEASE answer all questions in as much detail as possible. This is where we will pull from as we build your new brand identity. References, images, etc are highly encouraged!

  • If you're speedy in replies and feedback, we can deliver in under 2 weeks!

    • As soon as you submit your order, our team will get to work. Your first round of work will be delivered in 5-7 business days from the day you submit your order. This is the Proposal Round, and will include two creative directions for your brand.
    • Choose one direction and share your feedback. Within 3-5 days, you will receive your Second Round of work for feedback and approval.
    • Depending on your feedback, we might take anywhere from 1-3 days to share back your Third Round. This is a final round for approval and tweaks.
    • Delivery: After we receive your approval and make our final changes, you will receive all final files as well as a beautiful PDF guide.

  • We have a tight process which allows us to keep our offerings affordable. This is why we encourage you to be as detailed as possible when filling out your intake form. Luckily, our team is a thoughtful bunch of professionals and will always come back with clarifying questions when needed to make sure we are hitting the mark.

    You may always purchase an extra round for a small fee. If we really missed the mark, let us know and we'll make every effort to make it right.

  • No. <3

    Calls and meetings are recapped via email anyway. Not needing to budget time/funds/headcount allows us to pass the savings on to our customers.

  • It depends on you and where you are in your business! Feel free to reach out and we're happy to give our recommendation over email.

    Some customers start with a basic brand kit and return later to incorporate what's already been completed into a Premium or Ultimate Brand Kit. We'll give you a discount for that.

More relevant examples: