Brand Audit Guide & Checklist

OK, so you need an audit.

Wonderful. We love audits.

Or maybe you're wondering: WTF is a brand audit?

Answer: A brand audit is an opportunity to take a step back and review your business with a strategic eye. You look at things like growth, goals, internal and external sentiment, market position, and presentation. This is something typically performed by a brand consultant or agency, as a fresh perspective can be helpful here.

But you’re a DIY kinda person. That’s cool; this guide is here to set you up for success.

Our guide includes:

• About brand audits
• Brand audit checklist
• Step-by-step breakdown and explanation